The Soy Andina Blog
- by Mitch Teplitsky, November 23, 2012
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- by Mitch Teplitsky, November 01, 2012
• Alianza Eucatoriana: “Celebracion de La Mujer,” NYC
• Colombia U: New York Hispanic Film Festival
• Denison U.: Granville, OH
• Seminario Int. “Lengua Cultura y Sociedad en Ancash” Huaraz, Peru
• Kennisaw U: Year of Peru Conference,
• Indiana U.: Encountering Peru conference
• Int’l Expressive Arts Therapy Conference, Lima Peru
• Int’l Festival of Ethnological Film, Belgrade
• Monmouth U.: Latin American Realities
• National_Geographic Live! Washington, D.C.
• New York Times: Hispanic Affinity Group
• NYU | Encuentro, Hemispheric Institute of Performance and Politics, Bogota
• Ohio State U.: Folkloric Studies Conference
• Ohio State U.: Latin American Indian Literature Conference
• Peruvian Human Rights Film Festival, Passaic Community College
• San Francisco Ethnic Dance Festival, San Francisco
• Society for Visual Anthropology 2008 Film Festival, San Francisco, CA
• Teachers College: Colombia: Cinema as Cross-Cultural Education
• Teachers College, Colombia U. Education Across the Americas Conference
• Tulane U: Ethnomusicology Speaker Series
• Trinity College: Hispanic Studies Conference
• Yale U.: Council on Latin American & Iberian Studies
• U. of Florida: Conference on Amazonian and Andean Studies
• U. North Carolina: Latin American Film Festival
• U. of Pennsylvania, Multicultural Alumni Affairs
• Villanova U: Conference on José María Arguedas
• Westfield State U: Speaker Series
• World Learning | SIT Graduate Institute , Brattleboro, VT
• U.S. Embassy-Peru Tour de Peru
- by Mitch Teplitsky, September 05, 2012
- by Mitch Teplitsky, May 31, 2012
“Nelida’s dance touches a deep yearning for that sense of belonging, of knowing the earth I stand on is solid and shared” (Neila Wyman, gesalt therapist)
Raised in the Peruvian Andes, Nélida has been an ambassador of traditional Peruvian culture in the USA for more than two decades, as both a dancer and cultural producer. She is also a financial advisor for women-owned micro-enterprise businesses.
Neli grew up dancing in her hometown of Llamellín. After migrating to Lima as a teenager, she studied at the famed José María Arguedas school of dance, and later performed with several top Peruvian folkloric groups.
In 1989 she moved to the USA, and in 1991 co-founded Ballet Folkloric Peru. Based in the Peruvian hub of Paterson, NJ. Ballet continues perform throughout the country, and also runs a dance school for children and adults.
In December, 2000, Nelida fulfilled a lifetime dream by hosting the Fiesta Patronal in her Llamellín birthplace—a journey documented in “Soy Andina.”
Neli also launched a career as a solo artist in 2001, when she began performing her one-woman show “Para Danzar a la Vida”, an autobiographic dance piece chronicling her journey as an immigrant.
As a producer, Neli has introduced American audiences to some of the greatest living Peruvian artists. For La Casita at Lincoln Center, she coordinated performances by musicians Manuelcha Prado and Carlos Hayre. She co-produced “Fiesta Andina” for the Westchester Arts Council, and served on the Peruvian program committee for the Traditional Center for Music & Dance in New York City.
Since the release of “Soy Andina,” Neli has divided her time between New York and Peru, where she is leading efforts to build a hometown cultural center in Lima. And of course she still dances!
Contact: http://www.facebook.com/profile.php?id=577949887
- by Mitch Teplitsky, May 31, 2012
“My journeys to Peru are part of my quest to respect my ancestors through dance, and share that energy and to my students.”
Cynthia Panaigua is a NY-based dancer/choreographer and Fulbright scholar. She specializes in creating works that combine modern and Peruvian folk traditions that explore themes of social and cultural identity.
Born in Queens, NY to a Peruvian nurse and Puerto Rican musician, Cynthia identifies herself as “Peruvian, Puerto Rican, a New Yorker – and after reconnecting with my roots, Andean.” After obtaining a B.A in dance at Hunter College in 2003, Cynthia won a Fulbright grant in 2004-05 to study in Peru and “unearth the mystery of the dances.”
She studied at two leading institutions in Lima (University of San Marcos and José María Arguedas) before journeying into the heartland—up the coast, into the Andes, through the Amazon—to study with living masters of dance.
The release of “Soy Andina” quickly elevated Cynthia’s profile both in the USA and Peru. She performed and taught throughout Peru on a U.S.
Embassy-sponsored film tour. Returning to New York City, she began teaching Peruvian dance classes and performed with various groups in the region. Then, back to Peru, where was then hired to choreograph and perform in two of Peru’s biggest music-theater shows: “El Vuelo Del Condor” in Lima (2008) and “Kusikay in Cuzco” (2009).
Today Cynthia has returned again to New York City to earn a Masters in Performance Studies at NYU. She is also planning a new dance company/school incorporating modern dance with Peruvian culture, identity and politics. But she’s always returning to Peru to study, perform and deepen the connection to her mother’s culture.
Contact: http://www.facebook.com/profile.php?id=592497226
- by Mitch Teplitsky, October 09, 2011
Soy Andina will screen at the José María Arguedas Conference at Villanova University on Saturday, October 29 (place and time tba)
- by Mitch Teplitsky, September 22, 2011
Each year, smack in the heartland of Middletown, OH, very cool festival takes place celebrating the culture of another country—Middfest International. The 2011 Festival celebrates Peru—and of course Soy Andina will be there.
Two screenings:
Saturday, Oct. 1, 2:00 pm
Sunday, Oct 2, 1:30 pm
- by Mitch Teplitsky, July 16, 2011
- Leave a comment
Dear Friends:
Announcing our new project-in-development for Latino Public Broadcasting -- the "New American Girls"
The stories of young women raised in the USA, aiming for careers in medicine, law and education. Only they're not "documented" -- they could even be deported
Dear Friends: Announcing our new project-in-development for Latino Public Broadcasting -- the "New American Girls" The stories of young women raised in the USA, aiming for careers in medicine, law and education. Only they're not "documented" -- they could even be deported. Have you heard of the Dream Act? This legislation applies to them. Youth who were raised here but born elsewhere, brought here by undocumented parents. These kids grew up as Americans. They're probably more patriotic than you or I. But lacking a social security number, they can't get goverment grants or loans for college, or work legally. They also live in fear. They're stuck. The Dream Act bill would provide a pathway to residency for children of undocumented immigrants who came here as children, graduated high school, and attend college or serve in the military. It failed to pass last December. Why this story? I don't consider myself an "activist" or "social issue" filmmaker. I just like telling stories about people I like. That's how this thing started. I first met one of our subjects, Patricia, in Denver two years ago. She was in a high school program introducing academically talented girls to engineering. I discovered she was undocumented. I started learning about others in her situation, and about the Dream Act. I realized this was a huge national issue. But sort of under the radar. With all the rhetoric about "illegal immigrants," who was talking about the 2 million-plus studying in our schools, raised as Americans? I started following more news on TV and online about immigration, and was appalled by the rhetoric, bullshit, and sheer inaccuracy of most of it. What I hope to do is share some personal stories about undocumented youth, in their own words. Put a face on the issue. To state the obvious, especially if you know me personally: I like immigrants. I think it's what makes the US special. I don't believe in opening the borders to anyone. I respect the law. I do support the Dream Act because current immigration laws are flawed. You may disagree. That's Ok. I don't want to preach to the converted. Just inspire some sane conversation. Our characters include: - Lorella, a leader for Connecticut Students for a Dream, born in Peru
- Jennifer, a graduate of Yale, raised in Texas, born in Colombia
- Patricia from Denver, with a lifelong dream to be a doctor, born in Mexico
We're doing this as a "new media" series That's a sort of vague term for videos for the web, where viewership is exploding. We are making a series of short (1-3 minute) "Webisodes" about the subjects, that can be easily viewed and shared online. "OK, enough talk, when can I actually SEE it?" We're editing these "webisodes" now, and still shooting. We'll be putting together a short (45-60 second) "trailer) for early August. A website and Facebook page are in the works too. Best case scenario -- we finish by September for Latino Public Broadcasting to distribute to PBS or other public media for Hispanic Heritage Month. Here's the thing (and some of you could see this coming): lots of work remains, and we're running out of money. We got three grants -- from Latino Public Broadcasting, Paul Robeson, and Puffin Foundation. That's an achievement, and I'm grateful. But grants these days aren't enough, and we just got turned down for one I was expecting. Ouch. That's where you guys come in (you saw this coming, right?) I'm going to launch a fundraising campaign in August focusing on fans, friends and supporters. We have a big (several thousand) fan base from Soy Andina, and online tools to spread the word. We need to raise about $25,000 (most of that will go to pay my co-producers/editors, all Latin American women themselves who know a thing or two about immigration. More about the team in the weeks ahead.) "Crowdfunding" is how we made Soy Andina (before that term became in vogue). We'll offer incentives, make it fun. You pledge what you want. If half our mailing list kicks in $15, we're done. It's highly doable. In fact, there is no way we won't succeed, because the project depends on it. Please bare with me. First we have to make the trailer so you get to see something! Then we'll launch the campaign. If reading this is enough and you want to get behind this now, or find out more, great. Write me. "What about that Scissors Dance project you were all hot about?" This time last year I was in Peru, plotting a documentary with Peruvian filmmaker Gaby Yepes about the remarkable "scissors dancers" from the Andes. We traveled to a fiesta in the deep Andes, shot material, edited clips. We learned that Japanese public TV (NHK) was interested. The project was pitched. And we waited, and waited...then the horrifying Japanese Tsunumi struck. We were told NHK stopped funding new international projects after that. So there went our major funding prospect. This is a film that could still happen some day. But with New American Girls looming, I had to move on. Meantime -- want to see those clips? They're on Gaby's website. I'll be back real soon. Thank you! - Mitch |
Posted via email from Mitchell Teplitsky
- by Mitch Teplitsky, July 16, 2011
- Leave a comment
Amigos:
First -- thanks for all the comments to "The New American Girls" announcement. It really helps to know people are interested.
I wouldn't normally email so soon, but wanted to promote some upcoming Soy Andina screenings -- including a big one tomorrow at National Geographic in D.C. See below.
Amigos: First -- thanks for all the comments to "The New American Girls" announcement. It really helps to know people are interested. I wouldn't normally email so soon, but wanted to promote some upcoming Soy Andina screenings -- including a big one tomorrow at National Geographic in D.C. See below. To inquire about bringing Soy Andina to your universiy or institution, just write me. To buy the DVD for educational or public screenings, click here ........................................................ Sun July 17 | Washington, D.C. National Geographic Live co-hosted by Peru Embassy Besides the fact that it's Nat Geo, what makes this event special is that both now-legendary "stars" will participate -- Cynthia to dance, and Nelida to join us by phone from Cieneguilla, Peru. I'll be on hand too, for Q & A and hand Cynthia her silver sharpie for signing DVDs. This is part of an all-day celebration of Peru, tied to the 100th anniversary of Hiram Bingham's expedition to Machu Picchu. ........................................................ Fri, July 22 | Valenencia, Spain Cine Peruano Ollantay, a Cultural Association based in Valencia, is organizing a month-long series of Peru events. Soy Andina will screen with MadeinUSA. ........................................................ Fri, Aug. 12, 8 pm | Lima, Peru A free public screening of Soy Andina will be presented at the International Expressive Arts Therapy Conference. Nelida will be on hand for Q & A (no dance scheduled, but I bet something breaks out with Neli in the house).Weirdly, the conference is down. Look for updates over on the Soy andina website, my blog or our Facebook page. ........................................................ Sat, Nov. 5 | Philadelphia TENTATIVE University of Pennsylvania We're in discussions with my alumni university to finally bring Soy Andina to Philadelphia. It would be for homecoming weekend -- a perfect thematic fit. Thank you! - Mitch | |
Posted via email from Mitchell Teplitsky
- by Mitch Teplitsky, July 15, 2011
- Leave a comment
This is so exciting! BTW, I loved your pitch. Thing is, some folks may get the wrong idea from: 'please bare with me.'- Laura B., producer (NYC)
This is so exciting! BTW, I loved your pitch. Thing is, some folks may get the wrong idea from: 'please bare with me.'
- Laura B., producer (NYC)
I'm a TV developer and documentary producer covering education and Latin subjects. Interested in your web series, and in collaborating..."
- Alex C., producer (Los Angeles)
"Estimado Mitchell! So grateful to God, that He inspired you to bring to the film field the reality of so many youngsters in this country, whose future depends on the approval of the Dream Act. Go for it! God knows these videos can make the difference in the lives of many. God's willing, you can count with me. Looking forward for future news. God Bless You!"
- Edith A.
"Great project. I know of kids who have been adversely affected because they were undocumented."
- Cassandra T.
"I sent your Dream Act project to all of my immigration contacts -- lawyers, activists etc...."
- Memory R., attorney (Kansas City)
"I love this new topic..and have some experience with it myself, related to a family I worked with from the DR...
- Hope J., cross-cultural dance (Vermont)
"Sounds excellent!"
Angela S., filmmaker (NYC)
"Congrats Mitch! This looks exciting and important. Can't wait to see it!
It's amazing you are making these films that really touch and affect a lot of people...and I commend the subjects who are coming forward (or who you're finding) since it must be a challenge to discuss these issues openly!"
- Charlotte V., film production/distribution (Bay Area)
"Felicitaciones, cuenta conmigo para difundir este nuevo documental te puedo conectar con la gente de WIC que es la Red Ecumenica de Washington que trabajan por el Dream Act. que bueno que estes de vuelta..."
_ Araceli M., graphic designer (Washington, D.C.)
"Congratulations! It sounds terrific!"
- Mary L., publicist
"Wohooo!"
- Tanyluz S, filmmaker (NYC/Venezuela)
"Awesome newsletter!!! Love it and can't wait to see!"
- Cynthia P., legendary dancer (NYC/Peru)
"Mitch, this sounds and looks good, just hope there are no reprisals to the personajes once they go public and la migra knows who they are, abrazo"
- F.R., New Jersey
"Let me know if I can be of help! I think you will be targeting an excellent and understudied group of human beings...Women and girls whose voices are underrepresented and almost silent. There are a number of things in your project -- gender, voice representation, invisible citizens, untold stories, achievement in higher education like 'agaisnts all odds'"
Miryam Y., Intercultural Bilingual Educator (NY, Lima)
"Great story!"
Flavia F, filmmaker (NYC, Brazil)
"Congratulations!!! It'll be great! Count me in!"
- Junia Gail Imel, spiritual travel (Denver)
"This sounds really interesting and good for you highlighting this situation. I am happy to pledge right now..."
- Jenny M., theater producer (London)
"Your project fits my life story...I'm writing my book of memories as an inmigrant. Now I can't go back to New York because i lost my residence when I come back to lima for health reasons...I struggle a lot...It is so hard to be an immigrant. My green card is my prize, I will get it soon or later...I truly miss New York."
Gabriella P., dancer/actress (Peru/Brazil)
"This is a great project. So relevant. I'm a huge supporter of the Dream Act. Please keep me up on the project.
Leslie Y. communications (NYC)
"I'm teaching first-person narrative multimedia pieces at RIT in Rochester. I'm really interested in your project...I've been trying to find a young undocumented person for a project, so it was funny when I got your email. I have contacted a few groups, but I'm hoping you might have some suggestions. No matter what happens, it would be great to see if there is a way to get you up here to speak...I think the format you are using is innovative, it would be great for students to hear about your work..."
- Meredith D., photojournalist (Rochester)
"I'll be happy to send $ to help start it up! Also forwarded to a friend who's an excellent immigration lawyer and professor at NY Law School...
-Alysa N., filmmaker, architect (NYC)
"I'm spreading the word to my university colleagues, that you are doing good work with and for immigrants and indigenous communities, in and out of the States, someone who deserves our support..."
Karen T., visual anthropologist (Detroit)
"This is AWESOME, Mitch!! It sounds really great and exciting! Should I start distributing it and trying to raise money, or wait until the trailer is finished and the campaign officially starts?"
- Margaret E., educational anthropologist (Boulder, CO)
Posted via email from Mitchell Teplitsky
- by Mitch Teplitsky, July 15, 2011
- Leave a comment
-----
- by Mitch Teplitsky, July 11, 2011
National Geographic Live presents: “Soy Andina” film and dance
Part of an all-day showcase of Peruvian culture, Sunday July 18 in D.C.
(July 11, 2011, Washington, D.C.) Soy Andina, the award-winning film about Peru, dance and identity, returns to Washington for a screening at National Georgraphic Live, featuring Q & A with director Mitch Teplitsky, and live dance performance by film subject Cynthia Paniagua. The event is co-sponsored by the Embassy of Peru.
Sunday, July 17, 1:00 p.m.
National Geographic Live
1600 M Street, NW, Washington, D.C.
The screening is part of an all-day Peruvian dance festival in celebration of the centennial of Hiram Bingham’s expeditions to Machu Picchu. Other presentations include: the dance group Mamauca; musician; Cesar Villalobos; the film Danzak; and a scissors dance demonstration.
For more info, schedule and tickets:
http://events.nationalgeographic.com
By phone: 202 857 7700
More about Soy Andina:
Soy Andina tells the story of two women who reconnect to their Peruvian identity through dance. Nélida Silva is an immigrant living in New Jersey who returns to her Andean village to host the annual patron saint festival. Cynthia Paniagua, a modern dancer raised in New York City, travels to Peru on a quest to study Peruvian dance and deepen the connection to her own roots. Soy Andina premiered at Lincoln Center, toured Peru on a U.S. Embassy-sponsored cultural tour, screened at film festivals and universities nationwide, and aired on Latino Public Broadcasting’s “Voces” series on national public television.
-----------------------------
Contact:
Mitchell Teplitsky
Soy Andina
MTeplitsky (AT gmail)
(917) 449-2745
- by Mitch Teplitsky, July 05, 2011
Soy Andina returns to Lima for a free screening:
Saturday, August 13, 2011, 8:00 pm
Casa Prado: Av. 28 de Julio 878, Miraflores
Presented by the International Expressive Arts Therapy Conference
- by Mitch Teplitsky, July 01, 2011
I met Mark in Cusco in 2009 when he was researching this book. Another New Yorker married to a Peruvian woman who’s gotten sucked into Peru! Here’s an NPR interview with Mark.
- by Mitch Teplitsky, July 01, 2011
This interview originally appeared on the the website for Voces, the television series that broadcast Soy Andina.
This is your first film. How did the idea begin to document both characters’ journeys to Peru?
The project has its roots in my 20-year friendship with Nélida. We met soon after she emigrated to New York City in 1989. I was volunteering at the International Center as an English conversation partner for immigrants. Neli was also a member/volunteer. I was seeking someone to practice Spanish with, and was introduced to her. We became friends.
I started to go to her Peruvian folk dance group presentations, usually in Queens or Paterson, NJ. Over the years, I got to know the people in her world. I admired her culture, traditions, the way she and her community maintained a deep connection to their homeland, especially through activities that recreated Peruvian fiestas. There was a sense of identity and joy I felt missing in my own culture.
Meantime, in 1995 I started a six-year tenure as marketing director at the Film Society of Lincoln Center. I obviously saw a lot of films, including documentaries. It was a great job. But I started to notice feeling envious of the filmmakers who presented their films!
I remember when “Buena Vista Social Club” came out, how popular that was, and thinking what if I could make a doc that transported the audience to the Real Peru, as “Buena Vista Social Club” did to Cuba? The only docs I’d seen about Peru were about terrorism or travelogues to Macchu Picchu.
Well in 2000, Nelida told me she was returning to her village to host the traditional fiesta. I decided to accompany her, and plunge into the making of this film—not realizing of course quite what I was getting into!
When we started, we didn’t even know Cynthia. Two years after shooting Neli’s return to Peru, we were trying to edit a first rough cut. We had put up a website at an early stage, to build buzz and funding. And someone who knew us both – Pancho Rodiguez, a great musician whose Grupo Wayno played Peruvian music in New York – told Cynthia about our site. She called me out of the blue, telling me how excited this film was for her, and asked how she could meet Nelida. So we all agreed to meet – at the Peruvian restaurant Pio Pio in Queens, and you actually see that in the movie. And that one meeting, I knew we had to weave her story into this – the younger generation’s reconnection to roots, inspired by the immigrant.
So we postponed editing to shoot Cynthia’s story for a year, in New York. We edited another trailer, had more fundraisers, resumed editing. And then—to my surprise—she won the Fulbright! Which of course led to postpone editing yet again. I moved to Peru to follow her one-year stay there.
What was your biggest challenge in making this documentary?
Wearing my producing hat – money. (I wish I had a more original answer, but….) Never enough of it, always worrying about it. I remember at times being in Peru witnessing and filming these amazing Andean fiestas, yet my head was elsewhere, wondering how far I was to the nearest internet place where I could make desperate calls to funders back in the USA, having run out of funds.
Or course, the upside is that, by having to constantly fundraise, I became a good fundraiser – always a good skill – and all these prospects became people to add to our mailing list and fan base. By the time we released the film, we had thousands on our mailing list.
On the storytelling side – different challenges at different stages.
When following Nélida’s story in the first year, I sometimes overstepped my boundaries. Andean people are shy and private, even the more extroverted Neli. It took us a while to negotiate when I could shoot, and when to back off. I’m grateful to her for hanging in there, and allowing me to continue. She grew a lot too, and I saw plenty of times when she could command a camera or microphone with the best of them!
With Cynthia, shyness was not exactly a problem – she was a born performer with a big New York City personality. The challenge with her was keeping up with her in Peru. She would take off on treks to remote places with hardly any notice, and I’d be scrambling to buy bus or plane tickets and try to track her down by cell or text.
Finally, during editing – the big challenge was integrating two connected but distinct stories. It took us a while to figure out a structure that I think serves the film really well – but it took months and a lot of help from our excellent editors Diana Logrera and Ingrid Patetta, and story consultant Fernanda Rossi.
Is there anything you wish you had done differently during production and post-production? Is there anything missing?
During the earlier stages of production, I wish I had hired a skilled sound recordist more often—good sound is so essential and I made the common first-time filmmaker mistake of sometimes skimping on that.
I regret not making a more pursuasive case to Cynthia to allow me to accompany her on her spiritual sojourns to the Amazon and Andes. I probably wouldn’t have won that battle, but wish I’d tried harder.
Finally, working in Peru, you can never have enough good beer and pisco on hand to thank the crew at day’s end. I wish I’d included a line item in the budget for that!
In post-production: looking back, I don’t think I would/could have done things much differently. It was a long, sometimes difficult process, lots of trial and error, and I don’t see how one avoids that.
One small thing I wish I’d done perhaps. I wanted to tape and show the crew doing Pervuvian dance over the credits! Would have been funny, and convey how personal this film was, how the film team actually became part of the part of the whole community. I think by the end, we were just too tired to set that up.
What impact do you hope to have with this program?
Well, “Soy Andina” has already had an enormous impact, with more to come with the broadcast. Thousands of people – many Peruvians of course, but people from all backgrounds—have met, befriended each other, collaborated around the making and showing of the film. It’s just been a huge community-building endeavor. I personally know dozens of Peruvian-Americans, close to Cynthia’s age, who have made trips to Peru and/or begun studying Peruvian dance here in the USA. It’s fueled outpouring of pride.
Besides that, the film celebrates and promotes Peruvian culture, which is stunningly rich yet gets so little attention outside the country.
And I’m real happy about that. Tons of people have gotten turned onto the dances, music and events portrayed in the film. And while the film isn’t explicitly political, I think it’s contributed to better understandings and appreciation of immigrants in this country. This is a positive story about immigrants in the USA, at at time when we tend to get flooded with negative stories.
What advice would you give an emerging filmmaker?
Pick a story and characters you are really passionate about, because that’ll help sustain you through the inevitable ups and downs.
Collaborate! “Independent filmmaking” is a misnomer to me. With some exceptions, this is collaborative, interdependent work. Join filmmaking organizations, go to conferences, get feedback, return calls and emails. You’ll need and want the support, and it’s great to reciprocate.
As my co-producer/massage therapist Bruce Markow likes to say: “take a deep breath…and take care of yourself.” When I felt burned out, I got discouraged, didn’t enjoy the work. And my fundraising suffered. You know, I asked my donors why they supported this project. Almost all responded “your enthusiasm.” I was most enthusiastic when I exercised and ate well.
Have a trust fund, rich uncle or spouse, or save money from other jobs. Don’t expect to make a living doing this work.
Take responsibility for learning the business/marketing side. Or find a producer to work with. Unless you already have the funds, or aren’t much concerned who sees your work.
Why did you choose to present your film in public television?
Ever since I first heard about VOCES before the first season, it’s been my first choice for any potential TV broadcast. The program’s mission and audience so clearly matched ours. We wanted to bring a story about an underrepresented Latino culture to the broader Latino audience – and a still bigger public television audience that appreciates cross-cultural stories.
I was also interested in public television because of it’s reputation, prestige, and general excellence – a place where quality programming matters, not just about grabbing ratings and selling advertising.
Finally, I’ve noticed how public television has been rapidly expanding their presence on the web, investing in technologies to extend programs and marketing resources online. That’s important to us, since we’ve a strong presence on the web for years – from our website, blog and ezine, to more recent social media sites. This is the future of video storytelling, I believe – being able to share and interact with audiences across multiple platforms. LPB and public television get that.